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Title

Authors

Vol 30, No 6 (2022)

The role of medical marketing in implementation of projects of value-orientated health care

Zuenkova Y.A., Kicha D.I.

(Rus)

Vol 30, No 1 (2022)

The electronic technologies of modern marketing in health care and medicine: The foreign publications review

Plutnitsky A.N., Karimov B.N., Sidorenkov F.V., Averchenko R.R.

Vol 34, No 1 (2026)

THE HISTORY OF RUSSIAN PHARMACEUTICAL INFORMATION MARKET. REPORT IV: REGULATION OF INFORMATIONAL FIELD

Zatravkin S.N., Vishlenkova E.A., Ignatiev V.G.

(Rus)

Vol 33, No 6 (2025)

THE HISTORY OF RUSSIAN PHARMACEUTICAL INFORMATION MARKET. REPORT III: THE MAIN CENTERS OF PRODUCTION OF ADVERTISING MARKETING INFORMATION

Zatravkin S.N., Vishlenkova E.A., Ignatiev V.G.

(Rus)

Vol 33 (2025): NO ()

DEVELOPMENT OF A MARKETING STRATEGY FOR A MEDICAL ORGANIZATION BASED ON AN ANALYSIS OF THE SEGMENTATION OF THE MEDICAL SERVICES MARKET

Muslimov M.I., Mingazova E.N.

(Rus)

Vol 31 (2023): NO ()

SOCIAL REPRESENTATION OF PERSONS WITH DISABILITIES IN MARKETING AND ADVERTISING PRACTICE

Nadutkina I.E., Elnikova G.A., Korshunov A.M., Kotovskaya M.G.

(Rus)

Vol 30, No 4 (2022)

The analysis of attitude of patients to rendering of paid medical services in municipal polyclinic

Arestova A.A.

(Rus)

Vol 28 (2020): VOL 28, NOS2 (2020)

РROBLEMS OF MEDICAL SERVICES EXPORT IN RUSSIA

Aksenova E.I., Petrova G.D., Chernyshev E.V., Yudina N.N.

Vol 28, No 3 (2020)

The marketing study of medical services market: factors and regional characteristics

Andriyanova A.A., Andriyanova L.S., Kornienko M.V.

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Address: 105064, Vorontsovo Pole, 12, Moscow

Email: ttcheglova@gmail.com

Phone: +7 903 671-67-12

Principal Contact

Tatyana Sheglova
Head of the editorial office
FSSBI «N.A. Semashko National Research Institute of Public Health»

105064, Vorontsovo Pole st., 12, Moscow