Since 2006, a world trend began to develop concerning smoking of various electronic cigarettes, which gained enormous popularity due positioning by manufacturers as “safe” alternative to traditional cigarettes, combined with attractive design and many variations of flavor additives. The electronic cigarettes and their components referred to nicotine-containing products are imported to Russia from other countries. The most of this group of goods is counterfeit. The component composition of liquids and tobacco mixtures used in electronic cigarettes demonstrates presence of admixtures and substances that are not safe for human life and health and can ruinously affect cardiovascular and respiratory systems, mucous membrane of colon, nervous, endocrine and reproductive systems. The research study permitted to identify shortcomings in current legislation concerning import of electronic cigarettes to Russia, in terms of compliance with technical regulation measures in order to ensure safety of life and health of citizens. The various modifications of electronic cigarettes are considered. The analysis of normative legal documents regulating circulation of nicotine-containing production on territory of Russia was implemented. The shortcomings in legislation are established. The appropriate recommendations for their elimination are formulated.

nicotine delivery means, tobacco heating system, harmful substances, nicotine-containing products, negative effect, customs control, counterfeit, technical regulations.