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<article xmlns:mml="http://www.w3.org/1998/Math/MathML" xmlns:xlink="http://www.w3.org/1999/xlink" xmlns:xsi="http://www.w3.org/2001/XMLSchema-instance" article-type="research-article" dtd-version="1.1d1" xml:lang="en"><front><journal-meta><journal-id journal-id-type="publisher">Problems of Social Hygiene, Public Health and History of Medicine</journal-id><journal-title-group><journal-title>Problems of Social Hygiene, Public Health and History of Medicine</journal-title></journal-title-group><issn publication-format="print">0869-866X</issn><issn publication-format="electronic">2412-2106</issn><publisher><publisher-name>Joint-Stock Company Chicot</publisher-name></publisher></journal-meta><article-meta><article-id pub-id-type="publisher-id">1679</article-id><article-id pub-id-type="doi">10.32687/0869-866X-2023-31-2-195-200</article-id><article-categories><subj-group subj-group-type="heading"><subject>Научная статья</subject></subj-group></article-categories><title-group><article-title>THE FOUNDATIONS OF PHYSICIAN–PATIENT COMMUNICATION IN CONDITIONS OF DIGITALIZATION</article-title></title-group><contrib-group><contrib contrib-type="author"><name name-style="western"><surname>Butina</surname><given-names>A. V.</given-names></name><email></email><xref ref-type="aff" rid="aff-1"/></contrib><contrib contrib-type="author"><name name-style="western"><surname>Kuzub</surname><given-names>O. S.</given-names></name><email></email><xref ref-type="aff" rid="aff-1"/></contrib></contrib-group><aff id="aff-1">The Federal State Budget Educational Institution of Higher Education “The Siberian State Medical University” of the Minzdrav of Russia, 634050, Tomsk, Russia</aff><pub-date date-type="epub" iso-8601-date="2023-12-15" publication-format="electronic"><day>15</day><month>12</month><year>2023</year></pub-date><volume>31</volume><issue>2</issue><fpage>195</fpage><lpage>200</lpage><history><pub-date date-type="received" iso-8601-date="2025-06-24"><day>24</day><month>06</month><year>2025</year></pub-date></history><permissions><copyright-statement>Copyright © 2023,</copyright-statement><copyright-year>2023</copyright-year></permissions><abstract>The article presents analysis of key aspects of patient-oriented approach to medical care support in conditions of wide prevalence of digital and telecommunication technologies in modern society. The theoretical reconstruction of main models of “doctor–patient” communication presented in scientific publications is made. The analysis of components of existential landscape of medical communication, (the leading ones are trust and autonomy of patient's personality) was carried out. It is established that purpose of physician–patient interaction in conditions of e-health care is defined as diagnosis and issue of medical report but not follow-up recovery. The conclusion was made about antinomy of digital health care which consists in fact that active introduction of digital technologies into modern medicine, on one hand, serves as demonstration of power of man and his superiority over his own nature. On the other hand, individual is becoming more and more objectified and becomes vulnerable to challenges of biomedical and digital technologies. All this results in increasing of existential risks for patients and physicians associated with crisis of trust and human dignity. The study is targeted to developing of scientific discussion about problems and perspectives of communication between doctors and patients in realities of modern digital society.</abstract><kwd-group xml:lang="en"><kwd>doctor</kwd><kwd>patient</kwd><kwd>communication</kwd><kwd>digital society</kwd><kwd>e-health care</kwd><kwd>trust</kwd><kwd>digital existence</kwd></kwd-group><kwd-group xml:lang="ru"><kwd>врач и пациент</kwd><kwd>коммуникация</kwd><kwd>цифровое общество</kwd><kwd>электронное здравоохранение</kwd><kwd>доверие</kwd><kwd>цифровая экзистенция</kwd></kwd-group></article-meta></front><body></body><back><ref-list><ref id="B1"><label>1.</label><mixed-citation>Максимов И. Л. Коммуникация врач-пациент как актив медицинской помощи. В кн.: Здоровье человека в XXI веке: Сборник научных статей, Казань, 30—31 марта 2018 года. Казань; 2018. С. 276—80.</mixed-citation></ref><ref id="B2"><label>2.</label><mixed-citation>Li Y., James L., McKibben J. 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