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<article xmlns:mml="http://www.w3.org/1998/Math/MathML" xmlns:xlink="http://www.w3.org/1999/xlink" xmlns:xsi="http://www.w3.org/2001/XMLSchema-instance" article-type="research-article" dtd-version="1.1d1" xml:lang="en"><front><journal-meta><journal-id journal-id-type="publisher">Problems of Social Hygiene, Public Health and History of Medicine</journal-id><journal-title-group><journal-title>Problems of Social Hygiene, Public Health and History of Medicine</journal-title></journal-title-group><issn publication-format="print">0869-866X</issn><issn publication-format="electronic">2412-2106</issn><publisher><publisher-name>Joint-Stock Company Chicot</publisher-name></publisher></journal-meta><article-meta><article-id pub-id-type="publisher-id">1599</article-id><article-id pub-id-type="doi">10.32687/0869-866X-2025-33-2-226-230</article-id><article-categories><subj-group subj-group-type="heading"><subject>Неопределен</subject></subj-group></article-categories><title-group><article-title>The management model to access efficiency of activity of obstetrics aid organizations of the Tver Oblast in decreasing maternal and infant mortality</article-title></title-group><contrib-group><contrib contrib-type="author"><name name-style="western"><surname>Grebenshchikova</surname><given-names>Lyudmila Yur'evna</given-names></name><email>info@okpcto.ru</email><xref ref-type="aff" rid="aff-1"/><xref ref-type="aff" rid="aff-2"/></contrib><contrib contrib-type="author"><name name-style="western"><surname>Rad'kov</surname><given-names>Oleg Valentinovich</given-names></name><email>radkovov@tvgmu.ru</email><xref ref-type="aff" rid="aff-1"/><xref ref-type="aff" rid="aff-2"/></contrib></contrib-group><aff id="aff-1">The State Budget Health Care Institution of the Tver Oblast “The E. M. Bakunina Oblast Clinical Perinatal Center”, 170036, Tver, Russia</aff><aff id="aff-2">The Federal State Budget Educational Institution of Higher Education “The Tver State Medical University” of Minzdrav of Russia, 170100, Tver, Russia</aff><pub-date date-type="epub" iso-8601-date="2025-04-29" publication-format="electronic"><day>29</day><month>04</month><year>2025</year></pub-date><volume>33</volume><issue>2</issue><history><pub-date date-type="received" iso-8601-date="2025-05-10"><day>10</day><month>05</month><year>2025</year></pub-date><pub-date date-type="accepted" iso-8601-date="2025-05-10"><day>10</day><month>05</month><year>2025</year></pub-date></history><permissions><copyright-statement>Copyright © 2025,</copyright-statement><copyright-year>2025</copyright-year></permissions><abstract>&lt;p&gt;The article presents management model, based on assessment of potentials of sustainable development of medical organizations. The model can be applied to assess efficiency of activities of obstetrics organizations in the Tver Oblast reducing maternal and infant mortality. The basis for model implementation is analysis of data from reporting documentation of obstetrics institutions in the Tver Oblast. It is established that with implementation of management model manager can set in motion leadership potential and evaluate efficiency of innovations even before they start working in the institution. The decrease in maternal and infant mortality due to introduction of new techniques was noted. The implementation of pediatric component for further decreasing of infant mortality is justified.&lt;/p&gt;</abstract><kwd-group xml:lang="en"><kwd>management model</kwd><kwd>maternal and infant mortality</kwd><kwd>sustainable development potential</kwd><kwd>prevention</kwd></kwd-group><kwd-group xml:lang="ru"><kwd>управленческая модель</kwd><kwd>материнская и младенческая смертность</kwd><kwd>потенциал устойчивого развития</kwd><kwd>профилактика</kwd></kwd-group></article-meta></front><body></body><back><ref-list><ref id="B1"><label>1.</label><mixed-citation>International statistical classification of diseases and related health problems, World Health Organization. 10th revision (ICD-10); 2008 ed. Geneva, Switzerland; 2009.</mixed-citation></ref><ref id="B2"><label>2.</label><mixed-citation>Say L., Chou D., Gemmill A., Tuncalp O., Moller A. B., Daniels J. Global causes of maternal death: a WHO systematic analysis. Lancet Glob. 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